{"id":1564,"date":"2024-03-22T05:02:46","date_gmt":"2024-03-22T05:02:46","guid":{"rendered":"https:\/\/arcticwatch.info\/?p=1564"},"modified":"2024-04-12T05:17:05","modified_gmt":"2024-04-12T05:17:05","slug":"broadcaster-draws-inspiration-from-maori-media","status":"publish","type":"post","link":"https:\/\/arcticwatch.info\/index.php\/2024\/03\/22\/broadcaster-draws-inspiration-from-maori-media\/","title":{"rendered":"Broadcaster draws inspiration from M\u0101ori media"},"content":{"rendered":"\n

Norwegian Broadcasting Corporation (NRK) S\u00e1mi Television<\/a> chief executive Johan Ailo Kalstad says M\u0101ori have set the standard for indigenous language revitalisation.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Kalstad was speaking at the second day of the World Indigenous Content Conference Hawaikirangi, which brought hundreds back to the Due Drop Events Centre in Manukau.<\/p>\n\n\n\n

\u201cI\u2019m very impressed with how visible the language is,\u201d he says.<\/p>\n\n\n\n

\u201cThe other day I went to an ATM and I saw that even there the language was visible, and of course, I watched Whakaata M\u0101ori every day and I love how you display the language … so that makes some very happy as I know how important language to keep indigenous cultures alive.\u201d<\/p>\n\n\n\n

The Sami people, indigenous to the Arctic regions of Norway, Sweden, Finland, and North Russia, have been revitalising their native language, known as Sami or S\u00e1mi. Aspects of their culture can seen in the popular animated Disney film Frozen<\/em>.<\/p>\n\n\n\n

\u201cIt\u2019s inspired by the Sami culture. They (Disney) collaborated with Sami producers and representatives to make the movie.<\/p>\n\n\n\n

As an integral aspect of their cultural heritage, the Sami language has faced many challenges due to historical assimilation policies and globalisation.<\/p>\n\n\n\n

\u201cNowadays less than 50% of us speak the language daily, and we have about 20,000 to 30,000 speakers. We are not quite sure about the numbers because we don\u2019t have any recent statistics or surveys.\u201d<\/p>\n\n\n\n

Through its commitment to cultural diversity, NRK has incorporated Sami-language programming and content, providing a platform for the language to thrive in the modern media landscape. \u201cWe put a high focus on the language – we think that is our main purpose to exist,\u201d Kalstad says.<\/p>\n\n\n\n

By supporting initiatives that celebrate Sami culture and language, NRK contributes significantly to the broader mission of the Sami people in reclaiming and strengthening their linguistic heritage.<\/p>\n\n\n\n

Kalstad says conferences like Hawaikirangi are imperative for Indigenous networks to continue to grow and gain traction in their respective communities.<\/p>\n\n\n\n

\u201cWe are small entities. Even Whakaata M\u0101ori, which is the biggest of us, is still small. So it\u2019s important for us to come together to learn from each other and we all get stronger together.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

M\u0101ori have set the standard for indigenous language revitalisation<\/p>\n","protected":false},"author":2,"featured_media":1566,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-habitat"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/posts\/1564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/comments?post=1564"}],"version-history":[{"count":1,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/posts\/1564\/revisions"}],"predecessor-version":[{"id":1567,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/posts\/1564\/revisions\/1567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/media\/1566"}],"wp:attachment":[{"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/media?parent=1564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/categories?post=1564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arcticwatch.info\/index.php\/wp-json\/wp\/v2\/tags?post=1564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}